Dyson Airwrap_Black Purple_styler

Following the launch of the Dyson Airwrap styler in New Zealand, Dyson has introduced a sleek Black/Purple edition of the unique wet to dry styling tool.

The award winning Dyson Airwrap styler uses jets of air allowing you to achieve complete styling versatility from voluminous curls, natural waves and smooth blow-dry finishes at home, without extreme heat.

At the heart of the Dyson Airwrap styler comes a radical idea: harness Dyson’s digital motor to create a phenomenon known as the Coanda effect. 

The Coanda effect occurs when a high-speed jet of air flows across a surface and, due to differences in pressure, the air flow attaches itself to the surface. 

Taking advantage of this principle Dyson’s team of aerodynamicists created a way to style hair using only air combined with heat. The result, whether you choose to curl, wave, smooth or rough dry your hair, creates a natural look with a sleek finish, helping prevent extreme heat damage.

“The Dyson Airwrap™ styler is changing the hair game. Clients are telling me they’re able to achieve the styles they want at home with its range of attachments. It’s really versatile, as this one styling tool can curl, wave, smooth, and create volume, with no extreme heat. As we come into the party season, it’s perfect for creating a Victoria’s Secret wave, a natural lived-in texture or a sleek blowout.” Michael Beel, Dyson styling ambassador and three-time NZ ‘Hairdresser of the year’.

Styling your hair should not be synonymous with damaging your hair. Like the Dyson Supersonic™ hair dryer, the Dyson Airwrap™ styler has intelligent heat control. 

A glass bead thermistor measures the temperature up to 40 times a second, transmitting temperature data to the microprocessor, regulating the product’s temperature. This helps ensure hair does not become exposed to extreme heat.

“At Dyson, we reinvent and disrupt ourselves constantly. We transform every category we enter with radical and iconic reinventions that work, perform and look very different. We have an obsessive approach to understanding the science of hair and pride ourselves on developing design-led products that work flawlessly and look ultra sleek. The new Black and Purple Airwrap™ styler is a continuation of this ethos.” Robyn Coutts, Advanced Design Engineer – Dyson.

The Dyson Airwrap™ styler Black/Purple is available for $849 exclusively from Dyson.co.nz.

For more information on Dyson’s latest range of beauty technologies: 

Visit Dyson.co.nz or follow @dysonhair #dysonhair.