KAO acquires Oribe Hair Care

Kao USA Inc. has announced that it has signed an agreement to acquire Oribe Hair Care from Luxury Brand Partners. Daniel Kaner, co-founder and currently co-president of Oribe, will be named president of the newly acquired entity. 

Oribe has grown from a prestige hair care brand into a global beauty authority that offers hair care, skincare, body care, makeup, tools and accessories. 

The brand holds a strong presence in the top‐tier professional salon segment as well as in leading specialty retailers around the world. 

With the new acquisition, Oribe will join the Kao Salon Division portfolio of professional brands, including Goldwell, a full-service line of stylist exclusive, premium hair products, and the KMS line of globally-inspired haircare and styling products for creative stylists and their clients. 

“Kao is the ideal place for Oribe Hair Care to take the next step in its transformative journey,” sys Kaner. “I have a deep respect for their organization and talented leadership team. Our friendship and business relationship goes back years, most successfully with the strategic alliance in the United States between Oribe and Goldwell color. 

We have always believed that hair care should be an immersive and luxury experience, and Kao is incredibly supportive of the high standard that we set for ourselves.”

The Oribe business will continue to be based in New York City under current management, reporting to Kao Salon Division.

Oribe is currently distributed in New Zealand by Dateline Imports